Stop Losing 30% of Your
Marketing Data.
Ad blockers, iOS 14, and Safari ITP are killing your conversion tracking. ServerTrack restores your data visibility instantly.
Ad blockers, iOS 14, and Safari ITP are killing your conversion tracking. ServerTrack restores your data visibility instantly.
Browsers like Safari, Firefox, and Brave now block third-party tracking pixels by default. Add ad-blocker extensions to the mix, and nearly 30% of your purchase events never reach Facebook.
This means Facebook's AI thinks your ads aren't working, so it raises your costs. ServerTrack fixes this by sending data directly from the server, where browsers can't block it.
Fix your tracking todayWe don't just "forward" data. We clean, enhance, and secure it before it ever reaches the ad platforms.
User performs an action (Purchase). Our script captures it securely via your own domain (First-Party).
We push the event to a Redis Queue. We automatically SHA256 Hash emails and phones for GDPR compliance.
We add missing parameters (User Agent, IP, fbc/fbp cookies) to improve the "Event Match Quality" score.
We send the data to Facebook/TikTok APIs. If they fail (500 Error), we auto-retry up to 10 times.
Ad blockers look for requests going to "facebook.com" or "google-analytics.com". Because you set up a custom domain (e.g., data.yoursite.com), the tracking request looks like it's staying inside your website. Ad blockers let it pass through the gate.
Safari deletes client-side cookies after 24 hours. ServerTrack sets cookies from the server (HttpOnly), which Safari trusts. This extends cookie life to 2 years, letting you track customers who buy 30 days after clicking an ad.
st('track', 'ViewContent', { content_ids: ['14'], content_type: 'product', content_name: 'Produt Name', content_category: 'Produt Category', value: '1000', currency: 'BDT', content_list: 'Related Products', price: 1000, discount: 0 });
By using a custom subdomain (First-Party Context), our script looks like internal site traffic. Ad blockers let it pass, ensuring 100% data capture.
Safari limits cookies to 7 days (or 24h). ServerTrack sets secure, server-side cookies that persist for up to 2 years, improving attribution accuracy.
Remove heavy third-party scripts (Facebook Pixel, TikTok Pixel) from your site. Send one lightweight request to ServerTrack, and we forward it to everyone else.
When Facebook sees more conversions, it optimizes better. Our clients typically see a 20% drop in Cost Per Acquisition within the first 30 days of switching to Server-Side tracking.
No problem! We have the easiest and fastest way to migrate. Just remove your old tracking code and add ours. Learn how to migrate →
View Migration Guide